Emerson Amusements has been serving New York City since 1937, providing coin-operated amusements for rent, for sales, and now has a revenue-share program. And most recently, as one of the leading digital jukebox distributors, co-founded the Concert Bites Series.
Challenge
The client had a lot of products that they provided, plus associations they belonged to or co-founded, and finding the narrative was the first challenge.
Solution
Using the WordPress CMS framework, we designed a website where we could get across the main ideas in the slider, then display in an easy way (using tabs) all the varied products they offered. Later we incorporated videos where appropriate, and built out an extensive menu sub list so that we could effectively build SEO-based content that the search robots would find and catalog.
Results
After some months of back-end work to establish a strong foundation for the SEO effort, step 1 was cleaning up the technical end of the site, and getting it as close to 100% as possible. Thus far we've reached 99%. We've seen a consistent rise in visibility' an average ranking of position 15 (including 15 keyword phrases in the top 10, with "atm machine rental in woodside NYC" ranking #1.
0.09% CTR
20% less CPA
272% ROI
From The Client
“These guys sorted out all the raw info we provided, organized it, designed it. and have been very proactive, interactive, and responsive to our needs. We've found them to be a good service collaborator as they treat us more like they have a vested interest in our company, rather than treating us like just another client.”