Author Archives: Bruce Dugan

Gen z

5 Tips Marketing to Gen Z

5 Tips Marketing to Gen Z begins with them becoming forty percent of all consumers by 2020.  And, unlike any other consumer generation…
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bad review upside

The Negative Reviews Upside: Leveraging Authenticity for AI TrustNegative Reviews Upside

In the 2026 trust economy, perfection is suspicious. According to small business consultant Roiti Dazzell, the negative reviews upside is rooted in a…
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security protection

How To Protect Your Email and Personal Info

How to protect your email and personal info from being stolen is everyone's concern. More so when an account like Reddit gets hacked,…
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Sharing Matters in Brand Building

Content remains one of the fastest-growing areas of digital marketing. It defines your brand and lends personality to it. Original content affords the…
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