Greensmart

Green smart Food Service is a New York based manufacturer and distributor located in in Suffolk County. They distribute products for the food industry, including pizza boxes, eco-friendly strawa, and everything a restaurant would need to operate. .

Challenge

To sort through a multitude of products, re-categorize them, and develop a site-wide narrative that was consistent and concise so that customers knew what to expect. 

Solution

We designed and then developed the site using the WordPress framework due to the customers' limited time to learn how to use it, and WordPress is rather easy to navigate on the backend. We identified and sorted all the products, categorized them in an easy-to-find way, and proceeded to build the product inventory, using attributes and variables whenever possible (i.e. a product that comes in multiple sizes and/or colors, is still one product, and we merely added the ability for the customer to choose the options they desired. This reduces the product list, which is easier for the site owner and the customers alike. We loaded the site to our business hosting server and launched their site within weeks of being contracted, including all the design elements on the site. 

Results

The result was a good-looking, fast-loading, easy-to-navigate eComm website. 

From The Client

"I spent a little time on the phone with Incognito Worldwide to give them an overview of what we did, and then a week later they came back with this beautiful site loaded with hundreds of our products, including variables and attributes.  They worked quickly, efficiently, and made my life easy. "

-- Mario, co-founding manager.